Why your Black Friday customers never come back (And what you can do to change that!)

Why your Black Friday customers never come back (And what you can do to change that!)

Black Friday. It’s a magical time for sellers, as hoards of bargain-hunters flood the marketplace. If you’ve got the hot products, nailed your pricing and got your messaging right then you’ll make plenty of sales. But will you ever see these customers again? Probably not. Here’s how to change that.